‘How to hire’ is the new ‘how to conserve runway’

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When COVID-19 first began to infect the world, my interviews with venture capitalists all somewhat fit into the same mold. Investors would tell me that they’re “triaging” their own portfolio to understand how to help startups rocked by the pandemic. While no one outright said that they would stop investing in new opportunities, many spoke on turning inward, instead of outward, to navigate the uncertain time.

Then the conversation would inevitably turn toward runway, aka the amount of capital that would dictate how many months they could stay in business before shutting down. Every founder was thinking about it, every VC was advising their portfolio companies to be smart about spending, and one startup even launched a product to help founders secure money in preparation for a broader pullback from traditional investors. For what it’s worth, that startup, ClearCo, is now a unicorn.

Fast-forward to over a year later and it’s been months since I’ve heard the word runway. The phrase has all but disappeared as venture capital as an asset class exploded with new check-writers and record-breaking fund closes. As companies raise follow-on financing weeks, instead of years, after prior rounds, I wondered what the new tension was in startupland.

In a conversation this week, NEA partner Ann Bordetsky put it simply: “It’s easy to raise and hard to hire.”

Bordetsky, who joined NEA this year, said that the next six months of advice for founders will be all about hiring. “Figure out your unfair advantage for hiring the best talent,” she said. “Not everyone can hire the best of the best, so hiring is going to make or break a lot of companies.” Put differently, “how to hire” is the new “how to conserve runway.”

Hiring has always been hard for startups, which are more strapped for resources than, say, a Facebook that can offer an engineer a $1 million signing bonus without blinking an eye. Still, founders tell me that hiring is only getting harder as more and more well-capitalized startups are rising up with impressive valuations.

We’ve been covering it for years, but expect the conversation to grow only louder. We are in the Great Resignation, after all.

How and when to hire your first product manager
How to hire your first engineer: A guide for nontechnical founders
How to hire and structure a growth team
4 common mistakes startups make when setting pay for hybrid workers
Greylock’s Mike Duboe explains how to define growth and build your team
More companies should shift to a work-from-home model
Work From Home is dead, long live Work From Anywhere

In the rest of this newsletter, we’ll discuss the growth and resiliency of Nuro, OnlyFans’ bombshell news and the first women’s health unicorn. As always, you can support me by following me on Twitter @nmasc_ and sharing this newsletter with two of your friends.

The Nuro EC-1

Quiet and autonomous delivery don’t necessarily find themselves in the same sentence often, unless, of course, you’re talking about Nuro. Our latest EC-1 looks under the hood of the AV startup, built by former Google self-driving project employees, as it finds its voice.

Here’s what you need to know: The 4-part series explores Nuro’s route to a $5 billion valuation, which includes Domino’s and a regulatory obstacle course. It was written by Mark Harris and edited by Kirsten Korosec.

The series:

Part 1: Origin story “How Google’s self-driving car project accidentally spawned its robotic delivery rival” (3,200 words/13 minutes)
Part 2: Regulations “Why regulators love Nuro’s self-driving delivery vehicles” (2,400 words/10 minutes)
Part 3: Partnerships “How Nuro became the robotic face of Domino’s” (2,500 words/10 minutes)
Part 4: Operations “Here’s what the inevitable friendly neighborhood robot invasion looks like” (2,500 words/10 minutes)

Will OnlyFans lose its only fans?

OnlyFans, a platform in which creators paywall exclusive content for their biggest fans, announced this week that it will ban explicit content. While the platform was not built exclusively for porn, the content was largely its most known use case — powering OnlyFans’ lucrative rise over the past year. Thus, the ban came as a shock as many see OnlyFans’ success inextricably tied to porn.

Here’s what you need to know: Many saw OnlyFans’ choice to step away from porn as a reaction to not being able to find outside investors, news that broke earlier in the day due to leaked financials. As pressure from the banking world allegedly forced OnlyFans to focus on more SFW content, my colleague Lucas Matney gave his two cents.

From Matney’s op-ed:

This shutdown is also the opportunity of a lifetime for the crypto industry, which could capitalize on the shutdown and a recent wave of increasingly consumer-friendly crypto payments infrastructure products to create a platform that won’t crumble under the influence of payment providers.

The real challenge is in making it simple to onboard new users to both a new platform and potentially their first crypto wallet — while staying compliant with regulatory guidelines — at a time when more conventional web payment structures have gotten so streamlined and free adult content is just as prolific as ever.

More on crypto’s current state:

Regulating crypto is essential to ensuring its global legitimacy
Crypto world shows signs of being rather bullish
Twitter taps crypto developer to lead ‘bluesky’ decentralized social network effort

Wom​​en’s health gets its first unicorn

This week on Equity, we discussed a rarity in the world of tech: A women-led company in the women’s health space became a unicorn in a financing led by women. The historic move by Maven, founded by Kate Ryder, shows how women’s health is anything but a niche market.

Here’s what you need to know: With fresh capitalization, Maven’s comprehensive women’s health digital clinic and benefits service could now become a platform play. My take is that the company wants to quietly show people how women’s health is tied to everyone’s health. We’ll likely see the startup expand its lens of who it serves, and we’ve already seen it expand into family care.

Diving into digital health more:

Hormonal health is a massive opportunity: Where are the unicorns?
Should startups build or buy telehealth infrastructure?
How to establish a health tech startup advisory board

Around TC

UiPath CEO Daniel Dines is coming to TC Sessions: SaaS to talk RPA and automation
Affordable student passes available for TC Sessions: SaaS 2021
Announcing the agenda for the Disrupt Stage in September 
Don’t miss these special breakout sessions at TechCrunch Disrupt 2021
Seth Rogen is coming to TechCrunch Disrupt to talk about the weed business

Across the week

Seen on TechCrunch

The hottest fintech market you aren’t paying attention to
Spotify to spend $1B buying its own stock
Musk: The Tesla Bot is coming
Salesforce announces first integrations with Slack after closing $28B sale
Yik Yak returns from the dead

Seen on Extra Crunch

Let’s make a deal: A crash course on corporate development
A VC shares 5 things no one told you about pitching VCs
Taking consumer subscription software to the great outdoors
When VCs turned to Zoom, Chicago startups were ready for their close-up
What does Brazil’s new receivables regulation mean for fintechs?

Same time, same place, next week? Okay cool.

N