eSports

Gaming supplement brand XP Sports has partnered with North American organisation Lazarus, a property of Tiidal Gaming. The two-year deal will see XP Sports sponsor events and players under Lazarus’ banner. Image credit: Lazarus…

Esports apparel brand Raven has received the license to design, manufacture, and sell apparel using Call of Duty League’s official logo and those of the franchised teams.  This deal was…

TeamSpeak has partnered with Staffordshire University to integrate its audio communication platform into the school’s BA (Hons) Esports and MA Esports degrees. Students will have access to TeamSpeak as part of…

XSET, a new organisation founded by former FaZe Clan executives, has partnered with energy drink company GHOST, the company’s first esports partnership.  GHOST will become its exclusive partner for supplements…

Leading with a product placement partnership is likely to resonate far more with esports audiences than a heavy advertising approach, writes David Fenlon in this guest piece. Persuading esports audiences…

To date, we’ve seen 13 startups pitch live at Twickenham Stadium in 2019, during the inaugural edition of The Clutch, an esports startup pitching competition segment to last year’s ESI…

In anticipation of ESI Digital Summer (#ESIDIGITAL), presented by Kinguin LOUNGE, Esports Insider spoke with many of our esteemed panelists, partners, and presenters attending the conference to share their perspectives…

Esports facilities and venues have been popping up left, right, and centre in the past few years, whether to serve as the home of an organisation like 100 Thieves or…

Pittsburgh Knights announced that the organisation has aligned with virtual private network (VPN) service provider ExpressVPN as its newest sponsor. In addition to becoming the team’s preferred VPN partner, ExpressVPN will…

London-based organisation Guild Esports has entrusted its commercial partnerships strategy to media agency MediaCom Sport & Entertainment. MediaCom will support Guild Esports in its goal to build a “culture of excellence around both…