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eSports

The sober Dutch approach to esports

The vicious slash of 2020 didn’t quite find the achilles tendon of esports, but even the largest event of the largest esport, League of Legends Worlds, moved with a visible limp; only the final between DAMWON and Suning hosted a live audience. Without live events, sports just don’t have the same spirit. eDivisie, the official…

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ESE Entertainment partners with Rio Ave FC

Entertainment and technology company ESE Entertainment has partnered with football team Rio Ave FC to manage and create esports-related content for the Portuguese Premier League side. Through ESE’s esports team, K1CK, the company will partner with Rio Ave to develop an esports and gaming infrastructure. Photo credit: ESE RELATED: ESE Entertainment enters asset purchase agreement for K1CK…

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eSports

LCO officially launches, Nerd Street Gamers raises $11.5m | ESI Digest #28

Each week, ESI Digest breaks down the weekly happenings in the esports industry, making sense of things so you don’t have to. As well as being housed on YouTube, ESI Digest is available on all major podcast platforms and is also available in written form below. This week on the ESI Digest, we cover ESL…

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eSports

Astralis to open flagship store at Tivoli Gardens

On Thursday, Danish esports organisation Astralis Group announced a strategic partnership with Tivoli Gardens to open a gaming facility and merchandise store in the amusement park. Astralis Flagship Store, set to be opened in June, is expected to be a visible and integrated part of Tivoli’s events. The facility will consist of more than 130 gaming set-ups, a…

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eSports

PGL to host 2021 Singapore DOTA 2 Major in March

Esports tournament organiser PGL has announced it will host the Singapore DOTA 2 Major, the first Major of the 2021 DOTA Pro Circuit (DPC) season. The offline event, scheduled to take place between March 27th and April 4th, will be the first Major to occur since January 2020. Credit: PGL RELATED: PGL announced as host for Dota…

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Key esports sponsorships and partnerships, January 2021

January was a busy month for sponsorships and partnerships in esports: G2 x adidas; the LEC and four new partners; Na’Vi and Raid: Shadow Legends, plus many, many more. Each month, Esports Insider compiles the most notable deals worldwide into a single article. To read more about a specific story, simply click the corresponding link!…

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How an esports facility in Indiana is affecting a local community

This article was written by Angela Bernhard Thomas, Founder, A-Game Esports, and Tyler Othen, Esports Lead, CSL International. Edited by Esports Insider. Like many other live event sectors, the in-person esports event industry ground to a halt in 2020. But in South Bend, Indiana, the pandemic didn’t stop a tenacious venue manager, a grassroots marketing group,…

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Talon Esports announces Carnival renewal

Hong Kong-based organisation Talon Esports has renewed its partnership with Thailand-based streetwear boutique Carnival. The agreement will see Carnival continue to focus on the esports organisation’s Arena of Valor team, dtac Talon, with both entities looking to launch new merchandise ‘in the coming weeks’. Photo credit: Talon Esports RELATED: Talon Esports partners with KFC Thailand…

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eSports

IGC signs multi-year partnership with HotelPlanner for MIBR and Immortals

North American esports organisation Immortals Gaming Club (IGC) has continued to strengthen its portfolio of commercial partners following the announcement that booking service HotelPlanner has signed a multi-year partnership with the organisation’s Immortals and MIBR teams. The multi-year deal will specifically focus on MIBR’s CS:GO team and Immortals’ LCS side, with both entities producing collaborative content. Photo…

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eSports

Panda Global hires former WWE Vice President Dave Riggs

North American esports organisation Panda Global has appointed Dave Riggs, the former Vice President of Integrated Sales & Talent Marketing for professional wrestling company WWE, as its new Sales and Sponsorships Strategist. Riggs has 25 years of experience in initiating unique partnerships and endorsements, especially during his time at WWE where he was instrumental in securing…